Nonfiction Authors: Let’s Get Real – Most authors know that building a platform (an audience) is critical to their success. And in today’s world, that means you have to have an online presence through social media as well as a website and email list.
Yet becoming visible is an uphill battle. We tend to follow every guru we discover, attend as many webinars as possible, and try every tactic known to man.
And before we know it, we’re overwhelmed and confused.
Despite all of this chaos, maybe we’ve begun to attract a small following. Suddenly, we realize that these people think that we are gurus. So, we have to act like one, right?
This often leads us to become prideful. Maybe we do know more about a certain topic than the people on our lists, based on our work experience and length of time in the field.
But the fact is, we don’t know everything.Read More